The point of departure is how to identify, in a simple way, the rich and complex identity of any entire city, marked by a succulent history, as witnessed by its important cultural and architectural patrimony, its famous personages, and the idiosyncrasy of its inhabitants, in a way capable of valuing and strengthening that legacy, and decided to project its potential outward and toward the future.

It seems clear that any successful proposition must rely on forms and symbols based on the dialogue among the past, present, and future, allowing the observer to engage in different readings of the allegorical element, although all of them flow into the same object: the city.

A parchment is the element chosen. Wrapped around three times by a tie in the shape of a B, the initial of the city's name, with a spiral movement, it shows allegorically that it embraces its historical tradition and continues to augment it. Both elements form a reminiscence of the city's shield, thanks to their arrangement and their colours. The different elements that may be added to these main elements demonstrate the versatility of the composition.